Posts in Apparel
Alice & Trixie by Angela

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Scouting for fashion finds at the age of 10, Angela, encountered her first fashion fix: hot pants. Determined to turn her passion into a career, the native New Yorker later enrolled at FIT and simultaneously landed a job at one of NYC’s premiere boutiques where she would eventually become the head buyer. She went on to found the iconic Alice & Trixie.

Fun Fact: the collection was named as a playful tribute to the heroines of the 1950’s sitcom, The Honeymooners.

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ApparelVanessa Bruce$$$
Andie Swim by Melanie

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At Andie, Melanie and her team are on a mission to design swimsuits with fabric, cut, details, and, most important, an at-home try-on experience that guarantee smiles and comfort rather than tears. Designed with the input of thousands of women, Andie offers free shipping, exchanges and returns so that you can try on at home and keep only what you love.

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Bandier by Jennifer

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Meet Bandier, our favorite female powered find for fashionable activewear.

A few years back, Jennifer asked herself, “Why can’t I find the best selection of fashionable activewear all in one place?” To find her answer, she did what any woman would do if she wants something done right—she did it herself.

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ApparelVanessa Bruce$$$
The Bee and The Fox by Ashley + Willy

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The Bee and the Fox was created by wife and husband duo, Ashley and Willy, the first project they've collaborated on, besides raising their two boys.

While Ashley was creating stunning photographs, Willy craved a career that allowed him to feel as happy as his wife's photography made her. With their talents combined The Bee and The Fox was born. Together, they create clothing for adults and little ones, home decor and one of a kind photography prints.

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Apparel, FamilyVanessa Bruce$
Boostwr by Sandra

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When Sandra was 14, she went from an A to a DD cup, creating a life-long yearning for clothes that actually fit.

At 53, after seeing all that the current market has to offer, she decided to create her own line of sleepwear that has support for women who have fuller bust lines and trim frames.

Leveraging her Kickstarter campaign to perfect the sizing, Sandra has created a product she is proud of and will soon introduce a new Busty Bride Nighty to her line.

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ApparelKristen Watson$$$
B.Yellowtail by Bethany

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"I get to wear clothing that expresses love for my community and is deep rooted in my culture."

B.Yellowtail’s brand values reflect Bethany’s Apsaalooke (Crow) & Tsetsehestahese & So’taeo’o (Northern Cheyenne) tribal heritage. Their mission is to celebrate ancestral tradition through contemporary Native America clothing. It's all in their motto: Indigenously Designed for All.

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Chaboukie by Leah

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A costume designer and supermom, Leah always preferred dressing her son in leggings because it was the easiest way to get to the little one's diaper.

Leah had been ordering them on Etsy when she realized she could buy fabric and whip a pair herself in twenty minutes. Soon, Chaboukie was brought to life.

Chaboukie is a responsibly made, fashion-forward, unisex, overall awesome baby and toddler clothes.

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Apparel, FamilyVanessa Bruce$
Classic Rock Couture by Claire

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Claire started treasure hunting when she was seven years old, exploring her mother's wardrobe from the 70's. Now that she's an adult, and thrift stores are plentiful, she makes a profit from her passion with Classic Rock Couture.

Pieces from Claire's collection have been spotted on celebrities like Miley Cyrus, who wore a Rising Sun bomber jacket on a promotional ad for #MileyWeek, in which Miley performed every day for a week on The Tonight Show.

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ApparelVanessa Bruce$, $$
Girlfriend Collective by Ellie

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ICYMI, Girlfriend Collective offered free leggings for the price of shipping a year back. The too-good-to-be-true leggings are made from 25 recycled water bottles and are sustainably made in Hanoi, Vietnam. Did they live up to the hype? Us ladies at Dough vote a resounding YES (we may even be typing this wearing Girlfriend leggings now).

Ellie and husband + co-founder, Quang have since added a variety of colors and have extended the collection to include bras and tops.

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Jen Zeano Designs by Jen

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Jen is an adventure seeking flower child. Mexicana and proud, she believes any occasion is good enough to celebrate and will never turn down an opportunity to spread kindness. Her clothing line is a celebration and we've all got an invite to the party. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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In her own words she creates rad things, for free spirits. From tees, to stickers, from throw pillows, to dad hats, there is something for everyone with a wild heart. Gina Rodriguez has even been spotted wearing her Latina Power tee.

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Jenks Fashionique by Ikaneisha

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Ikaneisha got the idea for her business, Jenks Fashionique, when she was a newlywed. She was homeless, unemployed and dealing with depression.

In her darkest hour, she decided to see the light. She wanted to create a business that had the chance to make a difference in women’s lives. Her idea would combine the boutique experience online along with a place where women like her could come to learn about business and boost their confidence in the process by providing free or low cost business guides and lessons for new entrepreneurs.

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Kitty & Vibe by Cameron

$20 shop credit for Dough Members

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Let’s face it, swimsuit shopping is kinda no fun. Cameron was determined to make this frustrating and anxiety-inducing experience easy and fun.

Kitty and Vibe offers swimsuits customized to fit your style, body, and vibe through a revolutionary sizing metric they dubbed the “Kitty Size” that takes into account your hip AND butt size into account. To top it off, they’ve created an enjoyable at-home try-on experience so you can put on that VS fashion show in the comfort of your own home.

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Lively by Michelle

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“For me, creating Lively was a YOLO moment. I wanted to take everything I learned and throw it out the window.” - Michelle Grant, Founder + CEO of Lively

Michelle left her senior-level job at Victoria’s Secret to create a brand that addressed the needs of women she felt her old employer had been neglecting, including comfort and maternity.

Where Victoria Secret's vision was fantasy, steered largely by men, Michele created Lively to cater to real-life situations for women, including pregnancy, without sacrificing style.

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ApparelVanessa Bruce$
Lunya by Ashley

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Ashley always dreamt of being an entrepreneur. When she caught a glimpse of her frumpy pajama-clad reflection in the mirror one evening, she finally found her product. Craving sleepwear that reflected the woman she felt like, she created Lunya.

At Lunya, Ashley creates gorgeous sleepwear, for women, by women. Their curated collection solves for specific sleep problems — hot sleepers, cold sleepers, midnight nip slips, and wake-me-up wedgies — each piece designed to work together to meet your sleep needs.

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ApparelVanessa Bruce$$$
Mariposa Vintage by Conchi

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Conchi has dedicated her life and her business, Mariposa Vintage, to rescuing beautiful, colorful dresses that deserve another chance at life. In the days of fast fashion, vintage finds are becoming all the more popular.

She searches high and low for her favorites, spruces them up, gets them ready to be loved by a new owner and then sells them in her shop, Mariposa Vintage.

Her heart also goes out to natural fibers and you will also find fine vintage linen, silk, and cotton in her shop.

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ApparelKristen Watson$
Mersur by Sarah

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Sarah founded Mersur to inspire women to be the muse of their own lives. Her line of beach gowns, swimsuit cover-ups and resort style dresses epitomizes the jet setting, endless summer feel of Southern California and Rio de Janeiro.

On a mission to empower, a percentage of sales is donated to Stoked, a non-profit which employs the sports, cultures, and industries of action sports to propel youth from underserved communities to successful futures.

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Mi Ola by Helena + Myra

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Helena fell in love with surfing, but she hated her suits.

She searched high and low to find the perfect swim suit that could keep up with all of her energy and desire to still look good. Countless swimsuits later, Helena decided she had to take things into her own hands.

She created Mi Ola, a brand that creates chic, high-performance swimwear for an active lifestyle. Surfing, yoga, bouldering, you name it and these suits can take it and make sure you feel like the gorgeous woman you are.

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ApparelKristen Watson$$$